The application period for the 2021 Breed Promotion Grants opened on October 1, 2020. The deadline to submit an application is Friday, January 15, 2021, by 5 p.m. Eastern Time. The application, along with important information about the grant program, is at www.morganhorse.com under the Forms/Resources tab, Breed Promotional Materials, Request for Breed Promotion Grant.
The American Morgan Horse Association offers these grants to any AMHA club, organized Morgan group, Morgan barn, or AMHA-affiliated organization (individuals are not eligible) to assist in their promotion of the Morgan horse. To be considered, at least one member of the applying party must be a current AMHA member and all horses involved must be registered Morgans. AMHA will award up to $10,000 each year, considering requests of all sizes, and reserving the right to award as many or as few grants as deemed appropriate based upon the applications received.
In 2020, AMHA awarded grants to 19 recipients to promote the breed across the United States and Australia. However due to COVID-19 restrictions, many events were not held. Grants issued for 2020 will not carry over to 2021. Funds not used in 2020 must be returned to AMHA immediately. A new application is required for review/approval of all 2021 events.
An application must make a compelling request. Be sure to include: information regarding the size of the audience or reach of the event/program, a full proposal of the idea, budget details, and proof of any advertising collateral or materials that will be used to promote the event/program.
When accepting a grant, the recipient agrees to provide the required written summary of the activities and expenditures the grant funded within 45 days of expending the funds. For those whose promotional event/item actually happened this year, please remember to send your summary as soon as possible.
Contact Kathie Morrow at (802) 985-4944 ext. 202 or firstname.lastname@example.org with any questions about the grant application and process.
-- via AMHA